Feedburner and Blog Subscriptions

According to my Feedburner account there are currently 2,542 people who subscribe to Civil War Memory via RSS Feed (the vast majority through Google Reader).  That seems like a pretty good number to me, but at the same time I am told that I “Reach” 0 people.  What is Reach? “Reach is the total number of people who have taken action — viewed or clicked — on the content in your feed.”  So, am I correct in assuming that my RSS readers never click through to view the blog or is there a problem with this statistic?  What am I not understanding about RSS Feeds?

CraterThanks for reading this post. Scroll down, leave a comment and join the conversation if you are so inclined. Follow me on Twitter and join the Civil War Memory Facebook group for continuous updates and additional links to newsworthy items from around the interwebs. Stay up to date by subscribing to this blog’s feed. You can also check out my recently published book, Remembering the Battle of the Crater: War as Murder.

7 comments… add one

  • Hmm…I don’t know about the statistics, but I do click through occasionally. Probably nine times out of ten, though, I just read it through GoogleReader.

    • Kevin Levin May 4, 2009

      Thanks. This would suggest that there is something wrong with Feedburner.

  • rhapsodyinbooks May 4, 2009

    I click through all the time.

  • Adam Arenson May 4, 2009

    I also click through — like when I want to comment.

  • Kevin Levin May 4, 2009

    Google recently bought Feedburner so I am wondering if they are still working to get things in order. Anyway, it’s nice to know that people are clicking through. It seemed pretty ridiculous.

  • Steve Olechowski May 5, 2009

    Kevin – in order to track Reach, you must turn on “Item Views” in “Configure Stats” on the Analyze tab. I would also recommend turning on “Item link clicks” so you can see how many people click through from the feed to your site.

    • Kevin Levin May 5, 2009

      Thanks Steve. I will definitely look into that.

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